Category Archives for "Blog"

Things to Think About Before Hiring an SEO Firm

Let’s be honest, if your website isn’t showing up on the first page of Google results, you’re not doing yourself any favors. Even showing up low on the first page isn’t a great sign, and it probably means that a lot of potential customers have no idea that you exist at all. It doesn’t matter if you’re the best in the business, your opportunities for turning a profit are much lower than if you would show up as the #1 result.

This is why investing in search engine optimization could be the best thing you ever do for your company’s future. If you’re not a marketing guru and aren’t all that tech savvy, don’t even think about trying to optimize your website all by yourself. Dish out some cash on a top-rated SEO firm, it will be totally worth it.

Before spending the cash, however, there are a few things to think about and considerations that need to be made. Don’t be afraid to shop around for SEO agencies before you settle on the one for you. During the “shopping” period, be sure to ask each agency these questions to make sure it’s the right fit.

What SEO services do you specialize in?

The term SEO is not defined by one thing, but rather it is made up of many strategies. Ask the agency about the specific strategies they use and how it works. Some firms will only offer SEO content, while others will do everything from keyword research to website auditing. Even if you are in need of one service, it is always best to choose a firm that offers variety. This gives you the option to add services to your SEO plan later on.

What have your success rates been like?

This is an important question and one that you need an honest answer to. Getting an honest answer is the difficult part, since no firm will brag about failures in the field. You’ll be able to tell a trustworthy firm from a dishonest one though when you ask for a reference list and contact information of clients from the past. This means that the firm has nothing to hide and that past clients have probably had good experiences and a lot of success.

How much will this cost me?

Asking about cost should be done early on so that you don’t waste any precious time. You might even want to ask this first so that you can rule out the agencies that don’t fit the bill from the get go. It is very unlikely that the agency will offer up a set price since many of the services are offered separately from each other. However, you should be able to get a ballpark figure of the money you’ll be spending.

How long before I can expect results?

If you’re a believer of instant gratification, you might not love the answer to this question. SEO results won’t come about instantly. Some of the best agencies can get results in as little as 3 months, but you could be looking at 9 months to `1 year before you see a significant change. Don’t trust an agency that says you’ll see change within the first week, this is pretty much impossible.


5 Major Corporations Using the Powers of SEO in 2019

There is no question about the powers of search engine optimization and its ability to promote a brand. Some experts are saying that investing in SEO is the best thing a company can do to grow and see increased profits. Whether you believe that or not, you can’t deny the success that SEO can bring.

Still not so sure about it? Some of the world’s most reputable companies have gone from small startups to major corporations with the help of search engine optimization as one of their main marketing strategies.


You probably think that Starbucks has always been the Goliath of the coffee world against the smaller David coffee shops out there. In a way, it is not wrong to assume this since there are tens of thousands of Starbucks locations and pretty much everyone in the world is familiar with their signature mermaid logo.

However, getting to the top did not come easy for Starbucks. Just like anyone else, this coffee chain started as a one-stop shop in the heart of Seattle, and it took some effort to expand across the world. Starbucks doesn’t need SEO so much not since everyone knows the name without needing to visit the site, but at the start this corporation’s web presence was the key to growth, making SEO an essential marketing strategy for the coffee conglomerate.


There is literally no need to even leave the house anymore thanks to the services provided by Amazon. services as an online shopping portal that operates worldwide, and in certain places you can even order your groceries and have them delivered through Amazon. Just like Starbucks, Amazon had to work to get where it is today. SEO was definitely not the sole strategy used, but it played a major role.


Target: the ultimate retail store for everything from home decor to fashionware to groceries. Some people compare Target to the likes of Walmart, but you simply can’t beat the quality and style offered by retailers that are found throughout the aisles of Target. In order to beat out fellow retailers with a similar business model, the marketing team at Target goes above and beyond when it comes to optimizing its website – especially with the online shopping epidemic.


WholeFoods has recently broken into the grocery delivery service, which means customers can shop for groceries online and have them delivered to their doorstep within a few hours. This is completed through the Amazon shopping portal, but even so Whole Foods has really had to step up its online game. And how do you suppose they’ve done that? Through SEO of course.


It might come as a shock to you that the Google corp also has to invest time and money into search engine optimization strategic planning. Most companies perform SEO for the sake of trying to “please” Google and rank higher than competition. But just because Google is the king of all things SEO does not mean this major corporation can ignore it for their own business practices.


6 Benefits of Virtual Training Platforms for Businesses

Every business involves some sort of training procedures for both new employees and ones who have been working for the company for decades. Training employees on innovative business strategies, proper workplace conduct, or new software implementation is the best way to stay ahead of the game.

There are tons of virtual training platforms (VTP) available to help with any business-related training needs within the company. Using one of these platforms will not just make the lives of your fellow team members easier, it will keep you as a competitive key player in your industry. If that’s not enough, read about these 6 benefits of investing in a virtual training platform for your business.

VTP provides flexibility

Online platforms for job training purposes provide tons of flexibility that you won’t get from an in-person training seminar. With a VTP it is possible to complete the training anywhere, anytime as long as there is an internet connection. Getting everyone together and coordinating schedules is the biggest challenge of all, but a virtual platform makes this no problem whatsoever.

It offers mobility

This is essential since we are living in a world where mobility means everything. Online training and eLearning seminars that can be completed from any device, including a mobile one, are becoming the norm. All you have to do in order to access a VTP from mobile is register an account with the platform and sign in when you need to access it.

It builds a sense of community

It can be difficult to connect with fellow employees, even when you work in the same building. With a VTP you can connect any time with your team members and touch base at all hours of the day. Some companies say that investing in VTP helped to build a better sense of workplace community.

It helps with information retention

When a training is completed online, there is often better information retention than there would in for an in-person training session. There are a few reasons for this, the first being that the members of the training can refer back to the online training slides whenever they need to.

Maybe an in-person seminar also provides handouts that can be referred back to, but it is had to keep track of papers – it always seems as if you can’t find them when you need them most. With a VTP, you just need to remember your login information to access your account and find the training resources.

VTP programs provide constructive criticism

Some people don’t take criticism well, and it can also be difficult for the person dishing out the critiques. VTP programs work by giving criticism in a way that is easily handled and extremely constructive. Basically at the end of each training session, the trainees will be required to take a quiz. Any wrong answers will be thoroughly explained; it is easier for some individuals to take criticism from a computer rather than another person.

If you want to learn more about our blog, please click here.

Opt for a Reputable Company when Renting or Buying Forklifts

To discover why you shouldn’t hire or rent a forklift from the least expensive company possible, continue reading to discover why you should always hire or rent heavy machinery form a reputable, well established company!

Here’s why you should go through a reputable company when renting or buying forklifts:

1. Reputable companies will rent or sell forklifts which are in perfect working condition

One of the key reasons why you should always purchase heavy machinery such as a forklift from a well established, company, is that there will be little to zero risk of purchasing or hiring a forklift, which isn’t in perfect working condition.

After all, the last thing that you want to do is to hire an expensive forklift for hundreds or thousands of dollars, to find that it doesn’t work correctly or is faulty.

2. You can trust the staff from reputable companies that have been around for years

If a company hired out or sold forklifts that weren’t in good condition, they would soon go under as they’d never receive any repeat business and their negative reputation would quickly spread, through word of mouth and online reviews.

However, if a company which rents or sells heavy machinery such as fork lifts, has been in operation for several years, it’s highly likely that they have many satisfied customers and are safe to do business with.

Just be careful to do your research before choosing to deal with a company which has been trading for less than a year. You’ll want to look at companies like, Mars Forklifts who ensure proper service even after machinery has been purchased.

3. The top companies will offer the best brands available

Another reason to be highly selective when it comes to choosing a company to purchase or hire a forklift for is that the top rated companies in your area, will offer the best brands available. Which is a huge bonus as, in order to complete your work efficiently, it’s a great idea to hire or purchase the best machinery available.

As an added bonus, the top brands of forklifts, have less issues with maintenance. So you won’t have to worry about your forklift being unresponsive or encountering a major issue, right after you’ve hired it or purchased it!

4. You won’t have any trouble getting assistance, if you have trouble with your forklift

If you hire or purchase a forklift from a less than reputable company, you may find that your calls, text messages and emails go answered. However if you ring or email a highly regarded company, you should be able to get help with your fork list in a short space of time.

5. If you hire a forklift from a reputable company, they will have a great insurance plan in place

If you plan to hire a forklift instead of purchasing a forklift and you deal with a reputable company, they will offer a great insurance plan in place, that will ensure that if you accidentally damage the forklift that you hire, that you won’t have to pay to repair or replace the forklift in question.

So if you’ve been tossing up whether to purchase or hire a forklift from the cheapest company around or whether to invest in hiring or purchasing a forklift from a reputable vendor, it’s well worth dealing with a professional, well established company.


Ten Practical Tips for Saving Money

Saving money is something that most of us would like to do more of, and yet it can be one of the hardest things to achieve. Saving money is important as building up a nest egg gives you a source of funds that you can use in an emergency, or you can use it to buy something special. If you always find that you are spending all your money before you get your next paycheck, then these tips for saving money might be just what you need to get started.

1. Commit

It can be easy to spend your money when you haven’t made a commitment to yourself to start saving. Even if it is only a few pounds each month, getting into the habit of putting a little aside can see your savings add up quickly.

2. Savings Account

Having somewhere different where you can put your savings helps you to keep it separate from your current account, where you might be more tempted to spend it. Look into getting a savings account with a good rate of interest so that you are rewarded with a little extra for saving your money. You could also set up a standing order for savings so that an agreed amount of your paycheck goes straight into your savings account each month. This will help you to save money, as you won’t have to remember to do it manually.

3. Savings Goals

Do you have a set amount that you want to save? It might be that you are saving for something special, or want a set amount saved for a rainy day. Having an amount in mind will help you stay motivated as you see your savings grow and reach your goal. Sometimes, emergency costs arise while we are still saving, and that can be a source of stress. However, companies like Bonsai Finance can help you get over a tight spot, without you having to spend all of your savings at once and leaving you with nothing.

4. Look for Discounts

When you go to buy your groceries from the supermarket, it is worth looking for discounted items that you can put in your basket. Fruit and vegetables can often be found very low in price, and if you plan to use them up in the next day or so you can save yourself money. Other discounted items include things with damaged packaging or end of season items.

5. Use Coupons

How many times have you been given a coupon for something and just forgotten about it? It might just be for a few pence off your usual pint of milk, or it could be a buy-one-get-one-free offer. However, you should make the most of coupons when you have them.

6. Save Your Change

When you get loose change, have somewhere at home where you can put it. A glass jar works well. When you have filled the jar with change, count it out and take it to the bank. You’ll be surprised how quickly the odd bit of change can add up, and it is a way of saving money without really noticing.

7. Stop Unnecessary Purchases

Do you really need to buy a frothy latte from the coffee shop every day? Or could you make do with making a coffee at work or at home instead? How about your weekly takeaway meal? Stopping all unnecessary purchasing can save you a lot of money, especially when you add it up over a month. You don’t have to stop all of your treats completely, just make sure they are treats rather than everyday purchases.

8. De-Clutter

Sorting through and selling the belongings that you no longer want or need can bring you in some money that you can put in your savings account. You can list items of auction websites, or advertise them for sale on local social media pages. This is a win-win situation for you as you make space in your home, your old items get a new lease of life, and you get some money in the process.

9. Shop Around

Getting the best deal on your household bills can be done if you can shop around. Energy providers have different offers and deals, especially if you are a new customer. Often, it only takes a phone call to switch, and you could save hundreds of pounds on your annual bills.

If you buy things online, don’t just purchase from the first store you see. Look at other stores to see if you can get something cheaper, or if they offer free delivery that will save you money on the overall purchase.

When buying clothing, it is better to spend a little more on quality items that will last, rather than having to spend over and over again on cheaply made items that lose shape or get holes in.

10. Save Energy in the Home

Reducing the amount of energy you use in your home can add up to significant savings, and it is easy to do. Try making sure you switch off appliances rather than leaving them on standby, swap the lightbulbs in your home for energy saving ones, and make sure your boiler is efficient. Wasting energy means you are wasting money, so be more careful about how you use energy at home.

Saving money for a rainy day, or something special can be achieved by knowing exactly where your money is going and being able to make some changes to your habits. Once you get into the habit of saving a little where you can, it actually becomes a fun challenge. It is nice to watch your nest egg grow, and it helps give you some peace of mind that you have enough to get by should any unexpected costs arise. Look for the hidden ways you spend money in your daily life, be savvy when you need to buy something and look for ways to save energy in the home, and you could save a lot of money over the next year.


Jack Elway: How Nutritional Tips Can Boost Your College Football Chances

As we all know, Jack Elway is something of a household name when it comes to NFL.

As we also all know, one of the primary reasons why players like Elway make it all the way to the top is because of their conduct off-the-field. In other words, their attitude to nutrition and fitness; both of which are hugely important in the game.

As the title of this article might have indicated, today’s topic is going to be the former. We have spoken to Elway and found out some of the best nutritional tips he has for those young players who wish to carve out a successful career in the game. Let’s now take a look at some of the advice in-detail.

Get your carbs and protein equation right

Nowadays, a lot of the primary nutritional advice seems so surround protein. We’re all told how important it is to build muscles, and such advice certainly wouldn’t be wrong.

However, in terms of providing energy, it actually doesn’t do much. It’s at this point which you need to rely on a steady supply of carbohydrates. These carbohydrates should be focused around your competition, or intense training days, to provide you with the right fuel ahead of the action. Ideally, you should be looking to load your body with carbs several days before the event itself.

Stay hydrated – but also remember about electrolytes

It doesn’t matter whether you are an Average Joe or an elite athlete; the importance of staying hydrated is documented for all to see.

Of course, when you are exercising, you need slightly more fluids to replace the ones that you have lost.

Something which isn’t documented quite as much revolves around the electrolytes you lose though. When you sweat, these are lost, and this can wreak havoc with your nervous system. Electrolytes are able to transmit nerve signals, so it stands to reason that they are quite essential. Fortunately, there’s quite a simple solution out there. This revolves around isotonic drinks, which as well as tasting much better than water, are also able to replace these electrolytes and allow everything to return to normality.

The salt warnings aren’t AS important for athletes

This is probably one of the more interesting pieces of advice, as it tends to go against a lot of what has been said in the public over recent years.

There has been an avalanche of information suggesting that the nation as a whole is consuming too much salt, and this is impacting the general health significantly. Let’s confirm one thing; this is completely true.

The difference is that athletes tend to lose a lot of salt. Whenever you sweat, you will lose salt. This all relates to the last point that we made, about what you lose from your body when you place a lot of excursion on your body.

As such, you don’t need to stick to the “typical” guidelines when it comes to salt. Sure, don’t go overboard, but don’t be overly strict with yourself either.

The Beginner’s Guide To Starting A Family Tree

It might be regarded as a traditional activity, but the days of building up a family tree are certainly not over. In fact, some would argue that it’s completely on-trend, especially when you consider how much easier it is to find out information about all of the relatives that belong in it.

However, when you’re first starting out, it can be easy to draw a few blanks after you have listed your immediate family. This is the reason this guide has been put together, as we take a look at some of the best tips to get going once you start your family tree.

Taking advantage of a people search service

For the family tree enthusiast, a people search service has been something of a game changer. The ability to type in a person’s name and several required details means that information can be returned on a whim.

It could be argued that this functionality has always existed through social media, but as anyone trying to find a person with a generic name will testify, it’s never that easy. The fact that people search services allow such drilled-down filtering makes the whole process a lot easier – and you can start to put together your family tree quicker.

Always work backwards

One of the most common mistakes that people make when putting together a family tree is not working from the right point in time. If you want to start from 1901, it’s going to be very difficult to find much information regarding that era.

Instead, work from the current year. By doing this, you have information about at least one person, and you can then work backwards from that point on.

Has anything been done in the past?

There’s nothing worse than investing hours upon hours into your family tree, only to realize that somebody has already made a start. The person who has done some work on it may have done so years ago, and you may not even know them. It’s for this reason that you may have to dig deep and ask distant family members, or try one of the online services which allow people to register research interests.

Gather documentation accordingly

While a large part of building your family tree will be asking questions to family members, and maybe even historians, you will also have to gather a lot of documentation along your way. After all, there are only so many generations that are going to be alive, and even then not many of these family members are going to have all of the answers.

As such, you need to search high and low for all of the right documentation. This is going to come in the form of marriage certificates, birth certificates, death certificates, records from the military and church, tax office records and umpteen other sources. You may even want to dig out newspaper archives to see if anything has been published there which can help your plight.

Why You Need To Hire Moving Services

Relocating to a new residence can be very tiring. Moving involves a lot of activities, from organizing and clearing your property to get ready for packing to loading and offloading. However, there are multiple advantages you can enjoy when you hire the services of a moving company. When you find the right moving company, you are assured of the best moving experience. Here are some reasons to hire a moving company.


When you choose to move on your own, you will take a lot of time. Finding this time in your busy schedule can be difficult. You may not have enough time to pack your items. A moving company ensures that your items are packed and loaded on the truck in time.

Availability of packing materials

You want a smooth relocation experience. You can only avoid the loss of items, or damage, by packing your items in the right packing boxes. How will you determine the right moving boxes to buy or hire? Save yourself from this trouble by hiring a professional moving company. These companies have all types of packing materials. They also have skills in packing and labelling of items.

No loss or damage to items

Every item in your house is precious. You can’t afford to lose an item when relocating. By hiring professional moving services, you are guaranteed of no losses. Some house items like glasses are fragile and require professional handling. Cheltenham removals have the expertise and equipment to ensure that these items are delivered intact.

Storage facilities

Finding a place to keep your belongings during moving could be a challenge, especially when relocating from one city to another. Fortunately, professional moving companies offer storage services. Most of them have invested in modern facilities to ensure safe and secure storage services.


You can avoid moving hassles by hiring a moving company. Professional movers assure an easy and stress-free relocation experience. The company will pack all your belongings, load the items on the truck, transport them, and then offload and unpack them. When hired, the company will take over the entire process.

Insurance cover

Most moving companies will include an insurance policy in their moving quote. This policy covers your belongings before, during and after transit. Why risk losing your items when you can be guaranteed of a perfect move by hiring professional moving services?

Wide variety of services

There are different services you can hire from a moving company. You may choose to hire specific moving services and do the rest on your own. Self-moving services, for instance, eliminate packing, loading and offloading costs.

These are some of the reasons why it’s advisable to hire moving services. Compare several companies before choosing the best. Among the things you need to consider are cost, location, and experience. It is recommended that you hire moving services several days before the moving date.

EDI Online to Connect the Different Elements of the Supply Chain

EDI Online to Connect the Different Elements of the Supply Chain

More and more manufacturers are using what is known as B2Bi (business to business integration) services. Doing so means that they can get all the benefits of EDI online, but at a far more affordable price. The reason is that they no longer need in-house EDI solutions, but outsourcing them to the cloud instead.

By using EDI online outsourced models, a business only needs to have access to a browser to be able to work. Third party providers, expeditors, sourcing companies, factories and more only have to go online to receive their orders, print their barcodes, and report on their fulfillment. All types of transactions, including invoices, ASNs, and purchase orders, are supported as well. Additionally, the system no longer sends the old-fashioned cryptic EDI codes, using straightforward language instead, all the while maintaining security options.

EDI Online Removes Days of Work

Thanks to B2Bi EDI solutions, it is now possible for manufacturers to have a far more efficient supply chain. For the first time, they have full transparency on visibility, no matter where certain activities are completed. This means that it is easier than ever to exchange information with warehouses, remote factories, and other external third parties. In so doing, time delays and human error are also reduced significantly.

When someone uses an online EDI solution, the various remote locations are able to obtain 100% accurate shipping and packing instructions. The supplier can set the packing rules and the sender only has to print off the barcode labels and provide the retailer with a shipping notice. By making sure that all of this can be done at the spot where it is manufactured, rater than in one of many global offices, all operations have become a lot more efficient. Indeed, businesses have reported that their supply chain is now days or even weeks shorter.

Furthermore, when people are able to connect with their various trading partners, they gain greater visibility all over the supply chain as well. For example, ASNs can be created at the production source. This means that retailers will know far sooner when different goods can be expected at the distribution center.

Today, businesses of all sizes and shapes are widening their sales and operations all over the world, targeting Asia in particular. This is true for all businesses, from huge multinationals to small one-man operations. As the world becomes more global, new challenges appear as well, including on how to work together with customers and partners, while keeping costs as low as possible and efficiency as high as possible. The automated supply chain relies on EDI to do this, but it is only as of late that the data within these systems is truly accessible.

As a result, modern-day suppliers have broken away from old-fashioned methods, looking instead towards fully automated systems. Their old supply chain methods are changing, enabling them to extend their services to their various partners across the globe. How this will continue is anybody’s guess.

The Basics of the Bitcoin Wallet for Android

If you do not know much about Bitcoin yet, you may wonder what it is. And, in likelihood, you will also wonder what it is worth. Installing a bitcoin wallet for Android is a first step, but that won’t tell you all there is to know. Hopefully, the following information will lift the veil a little bit.

The Bitcoin Wallet for Android and Other Key Things to Know

Bitcoin was launched in 2009. Since then, the value has fluctuated from being almost worthless to being worth some $4,000 for each Bitcoin. The reality is that some people have been able to become millionaires thanks to bitcoin, and that has made it interesting.

Everyone in the world can use bitcoin, but it is particularly popular on the Asian market, with Japan and China being the top countries for it. That said, the Chinese government doesn’t like it, and they have tried to suppress it. In so doing, the coin lost a lot of its value, but that has recently grown again.

The history of bitcoin is really interesting. It was created by Satoski Nakamoto, who is not a single individual, but rather a group of mathematicians. They knew that they would create something of value, because, like gold, it is finite in supply. Indeed, never will there be more than 21 million Bitcoin on the planet. To get them, people have to mine. This means that people solve increasingly complex mathematical equations in return for bitcoin.

So is it worth it? For the average person, it absolutely is not. Solving the equations requires expensive machinery, something that most people simply cannot afford. And by 2017, the equations were so complex that it was literally impossible to mine without these machines.

Then, there is the question of what you can do with bitcoin. Basically, more and more stores now accept this type of currency, including 2Pay4You, Payza, Newegg, Shopify, Expedia, Microsoft, and the DISH Network. Interestingly, Amazon and Walmart have both said they will not accept it.

Bitcoin is also not the only cryptocurrency. Ethereum is its strongest competition and that started in 2015. However, it is not worth as much, nor is it as accepted. Of course, all of that can change. People are also worried, with all types of cryptocurrency, that it is open to abuse. However, those who use it say it is almost impossible to scam people out of bitcoin, and that it is also based on trust. Again, how much of that is true remains to be seen.

It is possible to buy bitcoin, rather than mine them. In fact, this is a much easier way to get your hands on them. Those who sell bitcoin tend to charge a fee, usually around 3.75%, which is how they make their money. To do this, however, you do need the bitcoin wallet app, as you have to store your coins somewhere. The wallet is basically a type of bank account in which privacy keys are stored. These wallets, meanwhile, are protected from unauthorized access using a password. You can have wallet apps, desktop applications, and more. Some of those have to be fully synched with the blockchain, which is basically the general ledger of bitcoin, which can take many days to complete.